Paradise Biryani Serves Up a Mega ₹100 Crore Expansion Plan

Paradise Biryani is gearing up for a major nationwide expansion following its acquisition by Samar Capital, which plans to invest ₹100 crore to open 100 new outlets across key Indian cities over the next three years.

The expansion is expected to increase the brand’s total outlet count to 150 and boost annual turnover to around ₹550 crore, according to Abhik Mitra.

The company currently operates at an annual revenue run rate of nearly ₹300 crore and aims to significantly strengthen its national presence through the planned rollout.

Mitra said the strategy is focused on transforming Paradise into a future-ready national food brand while preserving the authenticity and culinary heritage associated with Hyderabad-style biryani.

News by Rahul Yelligetti.